Get Grok.

If you have to say your brand or product is revolutionary, visionary, or inspiring it probably isn’t. If you find yourself writing copy with the words of what you want to be or think you are, face it you aren’t that. If you are innovative your brand experience should exude it in a self-evident way. If your brand is inspiring, then I should feel inspired not read ‘inspiring’. Let’s refer to this as Eminem Marketing from now on. Stop writing it and start being it.

Cause I am whatever you say I am if I

wasn’t, then why would I say I am?

– Eminem, The Way I am

Hans Rosling shows us the power of data visualization. Rosling makes data feel accesible and uses it to tell a story in a way that is inspiring while debunking common myths, but more than anything else it is his passion that sucks you in. Be sure to visit Gapminder.org and check out the new desktop version of Gapminder that is available.
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Arrrggh! It’s good to be a Pirate.

Steve Jobs continues to prove his idiom: Why join the navy when you can be a pirate. The “new” Notifications Center is inspired and pirated from Android’s notification system. Safari’s Reading List functionality mirrors those of Instapaper, Readablity, and Read it Later.  The new search capabilities in Mail emulate Gmail and the reading experience borrows from Sparrow. Of course the Apple design philosophy in almost all cases greatly improves upon anything that inspired them. There are a host of other “new” features from Apple that can be added to the pirate list.
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There has been a boon of minimalist applications released for the Mac App Store and the App Store. Information Architects, Inc. has a great video to promote the release of their latest application, iA Writer for the Mac, that really sums up this trend the best.
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